Don’t Be Clueless, this isn’t 1995

2016 kicked our butts, which makes 2017 the year to stand up for something & make a difference. Here at StyleLend we are ready to save the world through renting!

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Allure, Elle, Vogue give you the next top trends for the year. Yet most of those looks are way too expensive for the average women. Instead of running to Zara, H&M or Forever21 think RENT. You can get those actual designer items in a sustainable way without the clutter of having to keep those fast fashion trends that go out of style in weeks.

Here are some of our favorite trends:

Yellow is the New Black

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Collette Midi Dress
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Tulle & Macrame Dress

 

Stripes Stripes Stripes

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Noemi Dress
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Multi-colored Striped Maxi

Give them the Cold Shoulder

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Fausto Puglisi

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Robes for Everyday

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Pantera Dress
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Midi Dress

Now every women can get the trends no matter how fast they switch! Haven’t tried us? Start here!

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Some little layouts for you!

I don’t know about you, but when I see a trend I love, I ALWAYS get stuck on how to incorporate it into my wardrobe. That’s what’s so great about renting: you no longer have to invest in those trendy pieces you just want to try out, as it abolishes the fear of PPW (Price Per Wear). I mean, how many times do we purchase a trend, wear it once and then regret spending all that money on it in the first place? Or how about that guilty feeling that leads us into outliving the trend in order to make our investment worth it?

We’ve put together some trendy looks for you to try out this summer:

Laid Back Stripes

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All About That Slip

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Off The Shoulder

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Formal Stripes

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Inspired? Well head over to Stylelend.com and start planning what trends you will try this summer!

Festival Fashion Trends

It’s festival season and you have no idea what to wear.  Of course, you could always go for the cut off denim shorts, a printed T-shirt and a fedora (always classic), but there’s so many more options than that!

This year there are three major trends for you to try: Western inspired, bohemian chic, and rock n’ roll chick.

Western

Don’t be scared!  We don’t mean cowboys on the ranch here, but a NEW kind of Western.  Think of a fashion-forward Daisy Dukes:  Cowboy boots, denim shorts, and lots of suede (we’re obsessing over this jacket).

Rent the Trend

Bohemian

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Of course when we think of Coachella and music festivals, we think of kimonos and flower headbands.  Those will always be in style and a safe fashion choice.  But try mixing it up with a statement piece of jewelry or an eye-catching dress.

Rent the Trend

 

Rock N’ Roll

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This is probably the most tricky of the three (wearing all black in the hot sun can be not so fun), but you won’t regret incorporating it into your festival style.  A leather fringe skirt or jacket adds the perfect amount of edge to any outfit, and a large studded tote adds both style and functionality– you’re definitely going to need some type of bag or backpack to carry everything you need for the day.

Rent the Trend

Be sure to check out all of these items on our website and app!  Be trendy and have fun at whatever festival you’re attending this season 🙂

 

Get to Know Our Lender, Marina Dobreva!

Meet our lender Marina! She’s a stylist and jewelry designer in NYC, and she gave us an exclusive look into her life (and amazing closet).

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WHEN DID YOU START RENTING/LENDING FROM STYLELEND AND WHY?

I started renting and lending from Style Lend in the summer of 2015, immediately after meeting the phenomenal woman who started the concept, Lona. Why? Because the model and idea is so exceptional that NOT to join Style Lend would be a loss and a shame. I immediately fell in love with the platform, and the only question I had was why weren’t we all doing this earlier!?

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SHOPPING HABITS (DO YOU SHOP ONLINE, FLASH SALES, IN PERSON, ETC.)

Coming from a background in fashion and retail, I shop in the most intimate way available, which usually means in person. I love touching the fabric, seeing the colors with my own eyes, examining how it is assembled, etc. With that being said, when there is a trusted brand that I am familiar with, I do take the chance of buying things online. What I like about renting on Style Lend is that the team is so talented at sifting through fashion and selecting in a way that you can know everything you get on the app is even more amazing in person than it is online.

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FAVORITE BRANDS/DESIGNERS AND WHY?

I am not particularly partial to one designer, as every designer has their strong seasons and strong pieces. I find that a well balanced outfit has a variety of aesthetics within it, which usually come from different designers. For the moment, I do have some faves in terms of current collections. For shoes I am very into Sophia Webster, Sergio Rossi, Pierre Hardy and Aquazzura. For my dresses, I always gravitate towards Valentino, as I enjoy how timeless his pieces are. For bags, I find it’s always good to have some Chanel in the mix, preferably not a bag that everyone else has. But I also love contemporary designers such as M2Malleter and I’ve always been a fan of the simplicity of Sophie Hulme.

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WHAT ARE YOUR FAVORITE THINGS TO DO IN NY?

Where do I start? I love just being a part of the ecosystem, and part of the movement. I don’t try to re-invent the wheel of things to do because the reason I moved to the city is precisely because the lifestyle it provides is exactly what I desired. Which basically means work harder every day than you did the day before, create and accomplish as much as you can, and decompress at night by spending time with other incredible people, enjoying the infinite great cuisine the city provides, the engaging nightlife, the music scene, culture, and overall creative stimulation. Though my top 3 ingredients to a good time outside of work are: people, music, and food.

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CAN YOU TELL US A LITTLE BLURB ABOUT YOUR BACKGROUND, JOB, AND HOW LONG YOU’VE LIVED HERE?

In a nutshell, I was born and raised in Bulgaria, with a 10 year stop-over in Portland Oregon. I did ballet professionally in my first years of my 20s, and following an injury that ended that, I got into fashion. I had a 4 year run with J.Crew as a stylist, and launched my own business styling for private and commercial clients after J.Crew. My latest venture in fashion is jewelry design, which is my next big focus. I’ve been in NYC since 2012, and have little to no plans to leave anytime soon.

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WHAT IS YOUR FAV PIECE OF JEWELRY YOU’VE DESIGNED?

That’s a tough question! I suppose looking back on it, the biggest risk I took was with the Sahara cuff, and I’ve enjoyed seeing how that’s been perceived by the public. I recently gifted one to the lead singer of Thievery Corporation, Nat Clavier, and have been seeing some incredible photos of her on stage in front of thousands of people rocking it and looking stunning in it. That brings me joy.

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WHAT DO YOU LOVE MOST ABOUT BEING A STYLIST/JEWELRY MAKER?

The intimacy I have with my work. The greatest thing about being a designer for me is having the creative freedom to make exactly what you want without having to take anyone else’s view on your creation. I started my line with climbing rope from REI, and whether people thought that was ridiculous or not, it was mine to do, so I pursued it. I still do work as a stylist, but with styling, one always has to make the client happy even if it means sacrificing some of your own creative integrity. With jewelry design, I don’t have to sacrifice anything. At least not during the design stage of the process.

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HOW WOULD YOU DESCRIBE YOUR STYLE?

I always have different answers for this question. One constant however, is that I’ve always deemed myself eclectic. If I really had to break it down, I would say I have nuances of ethnic influence, modern edge, always with something classic and timeless within the composition, and usually heavy on color and texture. I try to take really unique pieces that inspire me, and find a way to make them wearable with everything else around them, which usually fits the description above.

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ONE THING THAT WOULD BE YOUR “DREAM ITEM” TO RENT ON STYLELEND?

Being a stylist, I am fortunate enough to have access to most of my dream items on loan through clients and designers, so there isn’t anything that I am anxiously waiting to see on the app. However, if we could create “confidence” as an accessory that women could rent, I would say that should be the most rented item on the platform. I believe that a great outfit is nothing, unless a woman wears it with extreme confidence. It’s the one thing that everyone looks great in, and it doesn’t come in sizes, so everyone can have it!

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WHY DO YOU LIKE THE CONCEPT OF RENTING VS. BUYING?

Renting is such a better strategy than buying, because to me fashion is a way of self-expression. How you feel today is not how you will feel tomorrow. And as much as we all wish we could afford to dress all of our moods and whims in designer clothing by buying it, most of us don’t have the exuberant amounts of cash and closet space to do so. Renting allows you to be best dressed at any moment of your life, without causing a financial catastrophe to an already pricey life in NYC (and elsewhere).  

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Thank you Marina for letting us see your incredible closet and crazy cool jewelry!  Go to our app to check out and rent all of her pieces!

Sequins, Sequins, Sequins!!

Finally, our adult twenty-something year old dreams have been answered! Sequins are not just for five year olds! Make the trend yours by pairing it with your favorite everyday basics to downplay the flash and rev up the edge. Here’s some of our favorite pairings.

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1. Sequin Pants

We love how this beauty styled her favorite pairs of sequin pants.

• Loose Fitted Blazer

• Cozy tee

• Open Shoes

YES, YES, & YES!

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2. Sequin Crop Tops

All sparkles on top! We love how they took something so flashy and toned it down with comfy basics. The ripped jeans take us back in time to where we would wear them to rags, despite our parents horror.

• Ripped Jeans

• Black Pleated Skirt

• Attitude!

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3. Sequin Pencil Skirt

We love how our C.O.O Lona paired this adorable skirt with a cheeky tank shirt. T-shirts don’t have to be match match. Add a contrast color for some extra fun!!

• Contrasting T-shirt

• Baggy fit

• Fun accessories

Download Style Lend and check out all our sequined items and get them delivered to your door!

Fly off to Latin America

Our summer getaways are nearing the end – this week we’re visiting three beautiful locations in Latin America! Add some color, culture, and amazing food to your agenda this summer by visiting our fav summer locations: Costa Rica, Medellin, and Mexico City.

Costa Rica

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We’re flying off to Costa Rica first! If you’re a beach lover, head over to the tropical beaches along Nicoya Peninsula’s palm-fringed coastline for some sun and surf.

Pura Vida

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We packed this bright floral ASOS romper for our summer trip to Costa Rica! It’s the perfect easy to throw on outfit for a day on the beach. Pack your fav sunnies and stay hydrated!

Medellin

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We are off to Medellin – the fashion capital of Columbia! While you’re in Medellin, catch a few fashion shows during July 28th-30th at their annual event, Columbia Moda. Rent a trendy Stella & Dot statement necklace from our app and grab a bright color lipstick for these upcoming fashion events!

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For Medellin’s fashion show, we rented this beautiful Ted Baker body-con dress from a lovely lender on our app. Show off your shape in a fitted floral dress this summer! Since fashion shows require a lot of sitting, choose a dress with a classy knee length.

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mexico city

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Grab your passport for our last location in Latin America – Mexico City! Between visiting historic sites, never-ending dance parties, and trying delicious meals, pack an outfit that will work for all occasions!

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Much like the vibrantly colored fashion designs and artwork in Mexico City, we love the color and pattern of this Rachel Zoe number! Pair this maxi skirt with a white crop top and fedora for your day in Mexico city.

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Rent this beautiful skirt on our app for your Mexico City dream vacation! We also found this great guide from Vogue with tips on places to visit!

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We’re heading back to our city – San Francisco next week! Visit our blog and come with us on our staycation in SF!